What is Content?

Have you ever paid a visit to a company’s website in search of information and been disenchanted by an error in their spelling or grammar? Or, have you encountered descriptions of their services that were complicated and confusing, causing you to move on to their competitor in frustration? The first impression most potential clients have of your business is from your online content, and you want it to be flawless and clear for your future patrons.

One form of content is the written word, and whether it is online or in print, it shows off your business or brand. In this modern day of technology, most people learn of your endeavors online first by reading content on your website or social media, so you want it to be free of error, easy to read, and to the point. This goes for content that remains the same each day, and also for writing that changes periodically.

Static content does not change much and includes descriptions about your products, your “about me” section on your website or social media page, your list and details of services you provide, your contact information, and more. It can be changed, but it doesn’t happen often.

Dynamic content includes blog posts or articles which inform your audience about cool events your business hosts or participates in, your company’s work with local charities. ribbon cuttings, and so much more. Providing a regular blog to your readers keeps you fresh in their minds and shows that your are active and ready to work.

CONTACT ME today and we can talk about working together to create the most engaging, interesting, and flawless content for your website or social media pages.

Published by Teresa Forester Adams

Hello, my friend. I am Teresa Adams. Currently, I live in Western Massachusetts, but I spent twenty years in Eastern North Carolina near Camp Lejeune and Topsail Island, so I call two places home. The beach with the warm salted air and the New England woods with crunchy brown leaves each call to me, so I answer to both. My name is also Jack and I have just a few trades. Writing is what I do best, but I also love to play songs on my red piano, walk barefoot in the woods that surround my house, and bake sweet treats like cream puffs and crème brûlée. There’s something about opening up a soft vanilla bean and scraping out the delicacies inside. I found a knack for using old items like quilts and jars to decorate new spaces, and I can knit anything with four rightish angles. The old me is someone who used to fight fire with the coolest group of people, and a girl who was married to a hero. I now attend Westfield State University as a non-traditional student with the most loving and talented group of professors and other English majors. When I have a moment, I play a card game called pitch with my four sons, sit with my many chickens who all have their own names like Norma Jean, Peow, and Djin Jarin, and the doors on my Jeep will be off from May until September. It is all wonderful therapy for some difficult writing I sometimes do. In the past year I began my memoir about my life as a war widow and committed to finishing it before summer opens her arms and buds. I will finish the book in order to clear my mind and make room for the next big venture, some freelance work, and upcoming important blog projects, which I’ll do at home. I currently live in an old white farmhouse next to a red barn with three of my four sons. My oldest graduated from North Carolina State and lives at the beach in North Carolina. We are kept company by three German shepherds, two cats who wear tuxedos, sixteen chickens, a few mice who live in the basement, and a bearded dragon, Ringo.

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